News Item 08-30-2006

The amount of nicotine in most cigarettes rose an average of almost 10 percent between 1998 and 2004, with brands most popular with young people and minorities registering the biggest increases and highest nicotine content, according to a new study.

Nicotine is highly addictive, and while no one has studied the effect of the increases on smokers, the higher levels theoretically could make new smokers more easily addicted as well as make it harder for established smokers to quit.

The nicotine in Marlboro products, preferred by two-thirds of high school smokers, increased 12 percent. Kool lights increased 30 percent. Two-thirds of African American smokers use menthol brands.

Not only did most brands have more nicotine in 2004, the number of brands with very high nicotine yields also rose.

In 1998, Newport 100s and unfiltered Camels were tied for highest nicotine yield at 2.9 milligrams. In 2004, Newport had risen to 3.2 milligrams, and five brands measured 3 milligrams or higher.

"The reports are stunning," said Matthew L. Myers, president of the Campaign for Tobacco-Free Kids. "What's critical is the consistency of the increase, which leads to the conclusion that it has to have been conscious and deliberate."